Stop beating your horse.
It's already dead.
Get a new one.

HORSE is the future of PR and PA.

It’s the first software and metrics
system specially developed for the industry.

Request a demo.

HORSE Software

An intuitive comprehensive control panel that allows you to:

# Have a clear diagnosis on your Influence map and on your competitors.

# Set up objectives and have a clear roadmap.

# Execute having the control of your time and investment.

# Anticipate to potential crisis situations.

# Follow your achievements and KPIs.

# Analyze results and make the right decisions at the right time.

HORSE metrics system

Influence index

Your influence performance in real time comparing with yourself and competitors.

Performance index

Follow your KPIs along time and recalculate your strategy.

Crisis index

Assess your risk level and reduce the impact of potential issues.

Usual Performance Indicators

A new twist on traditional metrics.

Work smarter, not harder

Stakeholders engagement

Follow up your meetings and grow your relationships.

Coverage

Analyse your media exposure and monitor competitors.

Smart Advertising

Project and control your media partnerships, sponsorships and ad investment.

Executive Reports

Monthly insights summary with SWOT analysis.

INFLUENCE.IN online platform

An intuitive comprehensive control panel that allows you to:

# Have a clear diagnosis on your Influence map and status, as well as on your main competitors.
# Anticipate to potential crisis situations.
# Set up objectives and have a clear roadmap.
# Execute having the control of your time and investment.
# Follow the achievements and performance (though Influence Index + Indicators).
# Analyze results, recalculate and make the right decisions.

Leading companies trust HORSE

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